Google Rebounds In AdWords Lawsuits
National News
According to The Record, a favorable ruling for Rescuecom Corp. in April in a long-running case against Google Inc. has fueled more suits, including would-be class actions, against the search giant for selling trademarked keywords that trigger ads alongside its search results.
But in the last two weeks, two AdWords lawsuits -- from Daniel Jurinand Ascentive LLC -- have folded. It highlights the difficulties of the suits, experts say: It's a hard case to make and it's expensive to litigate against Google.
"We're starting to see some of these lawsuits crack," said Eric Goldman, a Santa Clara University School of Law professor who follows the AdWords litigation closely on his Technology & Marketing blog. "My current hypothesis is that they never made sense in the first place -- the plaintiffs got all excited to go take down Google, but suing Google is a loser's bet because Google's going to fight to the death."
In these suits, advertisers accuse Google of selling trademarked keywords to anyone, including competitors. They claim that constitutes infringement because Google users could be confused by links to competitors' ads that appear alongside Google search results for the company's trademarked name.
Related listings
-
State Police Arrest Pittsburgh Man For DWI
National News 08/03/2009Syracuse News reports that last month, state police pulled over a Pennsylvania man in the town of Salina after he was allegedly traveling at 97 mph in a 65 mph zone. Christopher J. Chatham was charged with driving while intoxicated. His blood alcohol...
-
Chicago Small Business Rallies For Health Care Reform
National News 08/03/2009Chicago area small business owners will rally to support health care reform downtown next week. The rally will bring together labor unions, community groups, faith groups,and the small business community to call for real health care reform, says orga...
-
CA Councilman Arrested On Suspicion Of Drunken Driving
National News 08/03/2009The Los Angeles Times reports that a Westminster, California city councilman was arrested on suspicion of drunk driving early Sunday after he crashed into a utility pole, cutting off electricity to about 300 homes, police said. Andy Tuan Ngoc Quach w...

Experienced Business Law Attorneys - Business Law Attorneys in Chicago, Illinois
U.S. Citizenship and Immigration Services (USCIS) announced today that it is clarifying policy guidance (PDF, 71 KB) on the specific work activities its officers should consider when determining whether an individual qualifies for TN nonimmigrant status as an economist.
Companies of all sizes have to deal with a lot of bureaucracy and paperwork just to do business. Long gone are the days of simply designing and manufacturing a great product and putting it out there. It can be incredibly overwhelming trying to do business without making yourself vulnerable to a lawsuit.
If you need to craft an agreement between you and investors or business partners, it is prudent to have it reviewed by a business attorney before you sign anything. You may also want to have your vendor contracts, office leases, sales agreements, and other types of agreements looked over as well. From start-ups to established corporations, the Chicago business attorneys at the Roth Law Group have the know-how to help businesses keep legal trouble at bay.
The attorneys at the Roth Law Group have helped their clients at every stage of the business creation and operation process. From registering as a legally-recognized business entity to hiring employees and then copywriting or trademarking a product idea, the right guidance in the beginning can keep you out of trouble later on.